Exciting developments are on the horizon for regional tourism in Australia with the launch of ATIG Destinations, an initiative to build a national network comprising over 30 regional tourism websites across Australia. This initiative, spearheaded by the Australian Tourism Industry Group (ATIG), is set to significantly enhance the visibility of regional tourism businesses, making it easier for travelers to discover the unique experiences that Australia’s stunning regions have to offer.
Empowering Local Businesses
ATIG Destinations builds upon ATIG’s monthly free digital marketing for tourism webinars to empower local operators by providing them with essential digital tools to stand out in an increasingly competitive online landscape. The initiative is designed to help regional tourism operators to promote and showcase their businesses. By showcasing what makes each region special, ATIG Destinations not only promotes individual businesses but also contributes to the overall growth of regional tourism.
Free Promotion and Support
One of the standout features of ATIG Destinations is the opportunity for regional tourism and hospitality businesses to apply for free promotion on their region’s website. This initiative is particularly beneficial for small to medium-sized enterprises, which often struggle to gain visibility in the crowded tourism market. Additionally, the program will feature ATIG VIPs from each region, further highlighting local attractions and experiences.
Digital Tools and Resources
ATIG is committed to supporting Australian tourism operators by offering a range of digital marketing services. This includes access to webinars focused on developing tourism-specific business skills, consulting services, and a growing library of resources tailored to the needs of the tourism industry. By equipping operators with the knowledge and tools they need, ATIG aims to foster a vibrant and sustainable tourism sector across Australia.
A Bright Future for Regional Tourism Awaits!
ATIG Destinations marks a significant step forward for regional tourism in Australia. By enhancing the visibility of local businesses and providing them with valuable resources, this initiative has the potential to transform the way travelers discover and engage with Australia’s regional tourism businesses. As the tourism landscape continues to evolve, ATIG Destinations is poised to play a crucial role in supporting the growth and success of regional tourism operators.
For more information, interested parties should contact Troy White on (02) 9030 4090.
